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New York Comic Con’s 20th edition runs Oct. 8-11, 2026, at the Javits Center, with toy and collectibles companies featured across exhibitor activity, fan panels and professional programming. The schedule includes announced presentations from Hasbro, Bandai Namco, Kayou and others, but specific product announcements remain for the companies’ events.
New York Comic Con will bring toy makers, collectibles companies and industry professionals to the Javits Center from Oct. 8-11, 2026, with product-focused panels and an expanded professional program marking the convention’s 20th year. The schedule, described in a report by The Toy Book citing ReedPop, includes presentations from Hasbro, Bandai Namco, Kayou and other companies, alongside sessions on retail, licensing, marketing and fandom.
The program pairs fan-facing presentations with sessions aimed at people working in comics, toys and related businesses. Before the main convention opens, the third annual NYCC Retailer Day is scheduled for Wednesday, Oct. 7. The listed program includes publisher presentations, retailer discussions, networking, creator signings and keynotes from Stephanie Phillips and Todd McFarlane. Dark Horse, eBay, Ignition, Universal and Women in Comics Collective are among the other organizations named in the report.
Business events continue during the convention. ICv2 is scheduled to hold its Insider Talks and Comic Industry Social Hour on Thursday, Oct. 8, in the River Pavilion. The report lists sessions on comics, manga, digital reader behavior and the comics and graphic novel market. The event is described as free but ticketed, with access limited to qualifying industry professionals and press holding eligible NYCC badges.
Several public panels put toy properties directly on the schedule. On Thursday, Kayou is set to mark a year in the U.S. with a session about its My Little Pony collectibles, while Bandai Namco plans a Gundam presentation and Hasbro’s evening panel is slated to cover Transformers and the G.I. Joe Classified Series. Friday’s listings include a Tamashii Nations panel promising product news and world-premiere reveals. Saturday’s program includes a discussion of Hasbro and Skybound’s Energon Universe and a 30th-anniversary Tamagotchi session.
Toys Meet Fandom and Trade
The schedule shows how consumer products and entertainment properties share space at a major fan convention. Toy announcements can draw collectors and fans, while professional sessions connect publishers, retailers, license holders and creators. For companies, the event offers a setting to present products and discuss how stories and characters move between comics, games, television and merchandise.
ReedPop is also opening selected professional sessions to general attendees through an Aspiring Professional Program, according to the report. Industry badge holders can attend participating sessions without reservations, while fans can reserve a limited number of seats through the NYCC app. That arrangement gives some attendees access to business-focused discussions, though the report does not say how many seats will be available.
Transformers G.I. Joe Classified Series action figures
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A 20th-Year Convention Schedule
NYCC’s 2026 edition marks 20 years of the convention, according to The Toy Book’s report. ReedPop is positioning the show as both a fan event and a venue for industry activity, with professional programming expanded into the River Pavilion. The program described in the report spans retailer issues, licensing law, marketing, comics and changes in how audiences engage with fandom.
The schedule also reflects the overlap between toy brands and other entertainment formats. A Saturday session is planned around the upcoming Peacock adaptation of Dungeon Crawler Carl, with Universal Studio Group executives and author Matt Dinniman using the project as a case study in adapting established stories. The report says the discussion will address stories moving from books, comics, games and other formats to television, an area with relevance to licensing and consumer products.
Announcements Still to Come
The source material describes a planned schedule; it does not confirm that the convention or any listed panel has already taken place. Specific products, release dates, prices and other details have not been provided for the upcoming presentations. The report says some companies are planning reveals, but the contents of those reveals remain unknown.
It is also unclear whether the listed panels, times and access arrangements will change before the event. The report does not provide final attendance figures, exhibitor counts, or the number of seats available through the Aspiring Professional Program. Readers should check NYCC’s official schedule for any updates.
Panels Begin October 7
The listed industry activity starts with Retailer Day on Wednesday, Oct. 7, followed by the main convention from Oct. 8 through Oct. 11. The company panels are expected to provide further details about products and initiatives, but the source report does not specify exactly what each presentation will announce.
Attendees seeking professional sessions or limited fan-reservation seats can consult the NYCC app and official event information for current schedules, eligibility rules and access details. Any changes or announcements will depend on updates from ReedPop and the participating companies.
Key Questions
When and where is New York Comic Con 2026?
The convention is scheduled for Oct. 8-11, 2026, at the Javits Center in New York. Retailer Day is listed for Oct. 7.
Which toy companies are featured in the schedule?
The report names Hasbro, Bandai Namco and Kayou among the companies with scheduled panels, alongside other manufacturers, retailers, publishers and entertainment companies.
Will NYCC 2026 include toy product reveals?
Several panels are described as planning product announcements or reveals, including sessions from Hasbro and Bandai Namco’s Tamashii Nations team. The specific items have not been disclosed in the source material.
Can general attendees join professional programming?
ReedPop’s Aspiring Professional Program is set to open selected sessions to general attendees. The report says fans can reserve a limited number of seats through the NYCC app; availability and session details may vary.
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